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Thursday, July 25, 2013

 

Flying High

Singapore football has a new sponsor. Never again need people whine about the long journey to Warriors or Woodlands, the Singapore Football Association has signed a deal with a budget airline to, umm, sponsor them!

The deal covers flights for the various national teams including women and will include offers for fans wishing to follow the Lions away.

The airline concerned, they don't give me any cash so not saying who they are (!), also sponsor Queens Park Rangers and have been partly responsible for the surge in passenger numbers in Southeast Asia since they started operations. Certainly they have helped open up places like Bandung to people who may never normally have gone there.

Back to Singapore football though and how typical that it takes foreigners to spot the potential there.

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